Jaguar XF with inControl Touch Pro


Jaguar – This is Not Business as Usual

2017

THE BRIEF

Change general¬†perceptions about Jaguar’s Technology ¬†from outdated to cutting edge by featuring the new inControl Touch Pro infotainment system.

THE INSIGHT

The latest and best gadgets are all touch-screen. We followed the trend set out by Apple and Google to present our latest mobile device – the Jaguar XF.

THE WORK

 

The film was extremely low budget but had a big impact on social media and a large number of convert ions through Jaguar’s global website.

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