web analytics

LEO LEBKUCHEN

Talented and passioned creative with vast experience in integrated adverting, branding, photography and all things digital. Over 7 years of experience within the automotive industry – his work has been recognized several times within the ad land.

/ / / INNOVATION LAB

BRAND CAMPAIGN

The Innovation Lab was a soft landing digital experience that continued a conversation started by the TVC, diving users deeper into the different facts that make a Jaguar a great car. We demonstrated everything from the unique aluminium monocoque to how we stress test our cars to make sure they are up for the job. An online advertising global toolkit was created to intrigue users, directing them to our digital Innovation Lab and ultimately to configure their own.

JDX
mpu
pushdown